Market research results, market and competitor analyses, and prognoses. Download insights from our studies and partner projects as a white paper, or watch our videos.

Exclusive studies

Unlocking Data – What is the key?

This whitepaper is about the perspectives and potentials of strategic data use in companies. You will receive exclusive insights from 1,200 managers surveyed in Germany, the UK and the USA and recommendations for implementing a data strategy in your company.

Consumer Tribe Map

The “Consumer Tribe Map” provides detailed information about consumer groups on selected trend topics in different countries. The dashboard provides exclusive insights into the market potential, accessibility and socio-demographic composition of consumer segments. The report provides you with the most important insights as a PDF.

Global Hybrid Working Report 2023

Based on a survey of 1,750 office and professional workers from seven countries, this whitepaper tries to answer how the future of teams looks like and how companies should prepare.

Tech Trends ’21

The e-commerce market in the UK has grown rapidly in recent years. But how will online retailing change in the future? And how are companies adapting to the changes in the e-commerce market?

Future of work in construction

A growing population requires many new buildings every year. Therefore, industrialized construction (IC) is playing an increasingly important role. But what is industrialized construction?

3GPP- A Mobile Connected World

3G, 4G, 5G – what’s the difference? This study gives insights into the impact each technology has on today’s connected society, charting their evolution and future prospects.

Marketing Tech Monitor 2021

Marketing technology is revolutionizing the field as we know it. In the Marketing Tech Monitor 2021 we explore how it has become an indispensable tool for every decision maker.

Pokemon Go Festival

In this study, we collaborate with Niantic to examine the economic impact of the Pokemon Go Festival on the host city of Dortmund, Germany.

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