Statista Q

ALTERNATIVE DATA ANALYSIS

Alternative Data Analysis is a cutting-edge approach that harnesses non-traditional, diverse datasets to uncover valuable insights and drive informed decision-making. By analyzing unconventional sources such as reviews data, geo data, and text data, this method enables businesses to gain a competitive advantage, identify trends, and predict market movements.

ALTERNATIVE DATA ANALYSIS

Alternative Data Analysis is a cutting-edge approach that harnesses non-traditional, diverse datasets to uncover valuable insights and drive informed decision-making. By analyzing unconventional sources such as reviews data, geo data, and text data, this method enables businesses to gain a competitive advantage, identify trends, and predict market movements.

How can I predict trends early, identify new opportunities, and get a deeper understanding of my market?

Our answer

With our Alternative Data Analysis approach, clients acquire a solid data-driven decision-making foundation. We gather and clean vast datasets, analyze them, and present them in an understandable manner, enabling customers to rely on informed choices and get a more complete picture. Analyses can be based on historical, real-time, or future data (forecasts). However, we go beyond mere data aggregation and integration. We can recognize and uncover hidden insights.

  • Use AI-based analytics to unlock potential of alternative data.
  • Leverage the vast amount of often unconventional data from diverse data sources.
  • Derive insights from e.g. social media data, geo data, product reviews, weather data, aerial and satellite images, news, job listings etc.
  • Alternative Data Analysis does not necessarily mean a large investment – we find smart and pragmatic solutions.

Furthermore, we support our customers proactively. Even if they lack internal data, we can access thousands of public datasets to gain relevant insights for clients. Our Alternative Data Analysis approach revolutionizes decision-making processes, ensuring a competitive advantage in today’s dynamic business landscape.

With our Alternative Data Analysis approach, clients acquire a solid data-driven decision-making foundation. We gather and clean vast datasets, analyze them, and present them in an understandable manner, enabling customers to rely on informed choices and get a more complete picture. Analyses can be based on historical, real-time, or future data (forecasts). However, we go beyond mere data aggregation and integration. We can recognize and uncover hidden insights.

  • Use AI-based analytics to unlock potential of alternative data.
  • Leverage the vast amount of often unconventional data from diverse data sources.

Furthermore, we support our customers proactively. Even if they lack internal data, we can access thousands of public datasets to gain relevant insights for clients. Our Alternative Data Analysis approach revolutionizes decision-making processes, ensuring a competitive advantage in today’s dynamic business landscape.

  • Derive insights from e.g. social media data, geo data, product reviews, weather data, aerial and satellite images, news, job listings etc.
  • Alternative Data Analysis does not necessarily mean a large investment – we find smart and pragmatic solutions.
Your Benefits
  • Obtain more robust insights and gain a more complete picture of your market than with traditional data alone.
  • Gain competitive advantage by identifying trends, opportunities and risks early.
  • Make sense of today’s vast amount of available data: AI-based analytics unlocks the potential of alternative data and understand what drives the business' success.
Webinar

Webinar: How AI based analytics unlocks the potential of alternative data

This webinar is about the potential of advanced analytics for alternative data sources to enhance the understanding of consumer behaviors, competitor strategies, market trends and many more use cases.

Webinar: The potential of AI based analytics

This webinar is about the potential of advanced analytics for alternative data sources to enhance the understanding of consumer behaviors, competitor strategies, market trends and many more use cases.

Our methodology

Various datasets and profound statistical methods

We create consistent data sets also from unconventional sources such as reviews data, geo data, and text data. Moreover as part of Statista, we have access to a wide range of exclusive data and information for our projects.

For the evaluation we work with all statistical methods including multivariate procedures, statistical modelling, distribution curves and macro-environmental analysis (e.g. PESTEL analysis).

Various datasets and profound statistical methods

We create consistent data sets also from unconventional sources such as reviews data, geo data, and text data. Moreover as part of Statista, we have access to a wide range of exclusive data and information for our projects.

For the evaluation we work with all statistical methods including multivariate procedures, statistical modelling, distribution curves and macro-environmental analysis (e.g. PESTEL analysis).

State of the art and in-house developed AI tools

In addition to standard statistical methods, we also use in-house developed AI tools for data analysis. These AI tools can leverage various alternative data sources with AI driven analytics to support Statista Q’s clients. One example of these AI Tools ist ReQiew – our automated tool for semantic text analysis. Focused on consumer reviews and related ratings.

State of the art and in-house developed AI tools

In addition to standard statistical methods, we also use in-house developed AI tools for data analysis. These AI tools can leverage various alternative data sources with AI driven analytics to support Statista Q’s clients. One example of these AI Tools ist ReQiew – our automated tool for semantic text analysis. Focused on consumer reviews and related ratings.

Your insights on digital dashboards

Our digital dashboards guarantee the availability of the data insights on an up-to-date level for a wide circle of recipients whilst also showing important indicators in a graphical interface or enable the performance of individual analyses and deep dives.

Your insights on digital dashboards

Our digital dashboards guarantee the availability of the data insights on an up-to-date level for a wide circle of recipients whilst also showing important indicators in a graphical interface or enable the performance of individual analyses and deep dives.

Examples from previous projects

ReQiew
Relevance scoring
Sales forecast
Forecast
Aspect-based review analysis
Relevance Scoring
Forecast
Sales forecast